Bladez, Corporation. is a developer, manufacturer and distributor or quality, high-performance Powered Personal Transportation products. Our objectives are to build products technologies that offer cost effective, low emissions alternatives to other forms of transportation for the local commuter as well as sporting and recreational products for the outdoor enthusiast. The Bladez brand of Powerboards offer a complete family of motorized products ranging from entry-level electric models to high-end, high-performance gas units and related accessories. The unique mix of products and price points allows Bladez to reach the broadest base of customers through multiple distribution channels including: Specialty Retail, Full Line Sporting Goods, Power Sports Dealers, Mass Merchant Retailers, Wholesale Clubs and through select OEM relationships.

Bladez, Fitness. is part of one of the world's largest fitness OEMs, the Bladez Corporation has over 3 decades of experience designing and building quality fitness equipment for the industry's largest brand names. This experience allows BLADEZ to offer you, innovative solutions to help you achieve your fitness goals with the quality, value and reliability you deserve. Plus with 3 different brands to choose from, BLADEZ, ION and POWERTRAINER, we are confident that we will have the perfect machine for your needs.

Bladez, Inc was founded in 2000 and is privately held.

Bladez Corporation | 20155 Ellipse | Foothill Ranch, CA | 92610
Phone: (949) 206-0330 | Fax: (949) 206-0350
 

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Stephen Wilkins
President/CEO

Mr. Wilkins has been with Bladez since May of 2002. Steve brings to Bladez over 25 years of financial and operational management experience in publicly owned and privately owned company’s ranging from early stage start-up to multi-divisional international operations. Prior to joining Bladez Steve was Chief Financial Officer for Cardiogenesis Corporation (NASDAQ: CGCP), Senior Vice President of Finance for Tickets.com (NASDAQ:TIXX) and First Vice President and Chief Accounting Officer for Coldwell Banker Corporation Mr. Wilkins is a Certified Public Accountant in the State of Florida and holds a Bachelor of Science in Business Administration from the University of Central Florida.

Lenny Vainberg
Vice President

Mr. Vainberg has been with Bladez since its inception and brings forth a diverse background in sales / marketing, technology and product development. Mr. Vainberg has contributed extensively to the development of the Bladez brand name and product line. Working with an inside sales staff and nationwide network of independent sales representatives, he has managed sales to all retail customers, including Clubs, Big Box, Full Line SG chains, Specialty Retailers and Dealers.

Prior to joining Bladez, he was Director of Business Development and Sales for ZMarket, Inc, a software company specializing in developing EDI to WEB translation tools for that allows Consumer Products distributors and manufacturers to improve data exchange with their retail customers. As a member of ZMarket’s founding management team, Mr. Vainberg secured key customers including Monster Cable, MARTA Buying Group, Toshiba, and Maratz growing transaction volume from zero to over $10 million annually.

Mr. Vainberg holds a BS in Finance and Marketing from Arizona State University.

John F, Coyle
Director of Fitness

Mr. Coyle joined Bladez in September of 2004.  John brings over 12 years of fitness industry experience in the Commercial, Vertical, and Specialty fitness markets. Prior to joining Bladez, John was Director of Sales for Landice Treadmills and North American Sales Manager for Bodyguard Fitness. Mr. Coyle holds a Bachelor of Science in Business Management and Productions and Operations from the University of Scranton.

Mr. Coyle has a record of dramatically increasing the sales and awareness of each of the companies he has worked with.  With a strong emphasis on customer service and value for dollar, Mr. Coyle is regarded as an industry veteran who knows what the customers want and how to give it to them.